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Sortilegio centers the life of Alejandro who comes back home after a terrible accident to find that he is married to Maria Jose, a poor and innocent girl who was lied to by Alejandro's brother Bruno. Bruno used Alejandro's name to marry Maria Jose, soon after he sent to kill his brother in hopes that Maria Jose will inherit Alejandro's fortune. But when Maria Jose arrives at the mansion she realizes that Bruno lied to her and used her. She is also scared when Alejandro is found alive and arrives back home. Doctors tell Alejandro that he suffers from memory loss but he is convinced he never met Maria Jose before and goes in search of the truth. While on his mission to discover the truth him and Maria Jose end up falling in love, while Bruno and Maura (Alejandro's ex girlfriend) plot to break up the couple. The story also follows Alejandro's mother, Victoria who has fallen in love with Alejandro's best friend Fernando who is much younger than her.